FOUR PRACTICES.
SIXTEEN SERVICES.
We support your company's growth plan through a variety of sources from public policy analysis to quantitative market forecasts. No matter how ambitious or niche your business, we can provide the services to help you reach your next growth objective.
CORPORATE & GROWTH
Building the business: where to play, what to build, how to win the work, and how to say it to the people who decide.
01
Business Development
Build a pipeline that reflects what customers will actually buy, and capture plans built around how the decision gets made rather than how the org chart looks.
- Capture planning and bid or no-bid discipline
- Pipeline build, qualification and engagement
- Teaming and partner strategy
- Introductions that shorten a cycle

02
Corporate Development
Buy side and sell side. Where the thesis comes from, which targets are actually available, and what happens in the first hundred days after close.
- Thesis development and market mapping
- Target screening and owner outreach
- Commercial and market diligence
- Integration planning and post-close support

03
Marketing
Positioning, messaging and the materials that go in front of customers, partners and investors — written by people who understand the technical content rather than briefed on it.
- Positioning and messaging for technical products
- Capability statements, one-pagers and capture collateral
- Brand, website and trade show presence
- Thought leadership that reflects real expertise

04
Strategy
Where the margin sits today, where it is moving, and what that means for what you build, what you buy and what you exit.
- Segment and portfolio strategy
- Make, buy or partner decisions
- Competitive positioning
- Board-level strategy support

Practice
DECISION SCIENCE
The numbers behind the recommendation, with every assumption on the table.
05
Applied Economics
The economics underneath an industrial decision: what actually drives cost, what an offset commitment really buys, and what a change in trade rules does to your position.
- Industrial base and cost driver analysis
- Offsets and industrial participation economics
- Export, tariff and trade rule impact
- Labor, capacity and supply market economics
06
Forecasting & Demand Modeling
Where the money goes next, by account and program line, with the assumptions stated plainly so you can disagree with them.
- Budget and program spend curves
- Market size, growth and share trajectory
- Procurement pipeline and award timing
- Sensitivity and confidence ranges on every forecast
07
Game-Theoretic & Competitive Modeling
What your competitor does next, modeled rather than guessed. The formal counterpart to price-to-win: bid behavior, entry and deterrence, and who ends up teaming with whom.
- Competitor response and bid behavior modeling
- Entry, deterrence and capacity decisions
- Teaming and alliance choice under rivalry
- Negotiation and bargaining position analysis
08
Scenario Planning & analysis
Structured alternatives to the plan of record, built so a board, a lender or a program team can stress the plan before committing to it.
- Scenario sets with explicit trigger points
- Competitive wargames and red-teaming
- Scenario work for boards and investors
- Contingency planning against each branch
09
Statistical Analysis & Decision Support
Turning what already happened into something you can act on: where you win, where you should stop bidding, and how much confidence the record actually supports.
- Win-rate and capture analytics
- Portfolio prioritization and resource allocation
- Uncertainty quantification and Monte Carlo
- Structured expert elicitation
Practice
MARKETS & POLICY
What is true and what is coming: the markets you compete in, the politics that move them, and the numbers behind both.
10
Deal Economics
The numbers underneath the decision: what it should cost, what it is worth, and what price actually wins the contract.
- Pricing strategy and price-to-win
- Cost modeling and should-cost analysis
- Business case and investment justification
- Valuation and returns analysis
11
Government Affairs & Public Policy
How decisions in Washington land on your programs, business, early enough to do something about them.
- Appropriations and budget tracking
- Legislative strategy and coalition building
- Procurement policy and acquisition reform
- Positioning with the offices that decide

12
Market & Competitive Intelligence
Standing coverage of the markets you compete in, not a research project that starts when you call. Named sources, judgment separated from fact, and an analyst who already knows your programs.
- Continuous monitoring of your segment and adjacent markets
- Competitor, teaming and win/loss tracking
- APX Monitor and Intelligence Reports included
- Analyst access between issues
- Same-day analysis when something material moves

13
Risk Advisory
The exposures that never show up in a P&L until they do: a supplier two tiers down, a rule change, a route that stops working.
- Supply chain and single-source exposure
- Geopolitical and country risk
- Counterparty and ownership screening
- Regulatory and export control exposure

Practice
TECHNOLOGY
Where to point the technical bets, how to build the data capability your own team will run, and whether the people who have to use any of it agree.
14
Data Engineering
We design and build the infrastructure behind decisions that are currently made on spreadsheets and instinct. Pipelines, models and dashboards your own team runs once we hand them over.
- Capture forecasting built on CRM, FPDS and USAspending data
- Budget and appropriations tracking pipelines
- Program and competitor activity dashboards
- Handover, documentation and analyst training
15
Technical Advisory
Where to point company research money. We test technical bets against where requirements, budgets and programs of record are actually heading, so IRAD lands on capability someone intends to buy.
- IRAD portfolio review and allocation
- Technology roadmaps tied to programs of record
- Science and technology landscape scans
- Technical diligence on targets and teaming partners
16
Test & Evaluation
Systems fail on contact with the people who have to use them. We put end users in front of yours early and repeatedly, then turn what they tell you into design changes you can defend to a customer.
- End-user panels and structured design feedback
- Hands-on operational assessments and field trials
- Survey instruments and preference polling
- Findings turned into prioritized design changes
SEC 01 / 03
GEOPOLITICS, FINANCE AND ECONOMICS
Every engagement above draws on the same three disciplines. Our analysis is rooted in the global dynamics that shape policy, economics and security allowing us to draw comprhensive conclusions based on the total environment.
GEOPOLITICS
Conflict, alliances, trade policy and the dynamics that moves demand and timelines. Where escalation would reach your supply base or product line and how quickly.
FINANCE
Company and segment economics, capital flows, valuation benchmarks and the market signals that sit behind growth, a bid, a raise or a sale.
ECONOMICS
Input costs, labor, rates and the macro conditions your customers and suppliers are actually operating in, rather than the ones in last year’s plan.
We conduct macro research & analysis that entails monetary and fiscal policy to financial economics supporting your strategy beyond just niche market dynamics.
SEC 02 / 03
Not sure which of these you need? That is usually the first conversation.
Start a conversationSEC 03 / 03
